EVENT | Connecting Strategic Opportunities between El Salvador and Ticino
El Salvador is an emerging economy attracting international interest through its economic transformation, investment opportunities, and growing innovation across key sectors. What investment and business opportunities does the country offer to Swiss companies, and how can economic ties between El Salvador and Switzerland be further strengthened?
Co-hosted by the Ticino Chamber of Commerce and Industry (Cc-Ti), the Embassy of El Salvador in Switzerland, and the Honorary Consulate of El Salvador in Lugano, this event will bring together institutional representatives, business leaders and entrepreneurs to explore opportunities for trade, investment and business cooperation between El Salvador and the Canton of Ticino.
Through institutional contributions, a fireside chat and presentations by active entrepreneurs in El Salvador, participants will gain insights into the country’s evolving and investment climate, with a particular focus on digital assets.
The event will conclude with a networking reception, kindly offered by the Honorary Consulate of El Salvador in Lugano, providing participants the opportunity to exchange views and establish new contacts.
Program
17:00
Opening Remarks. Pre-recorded video,
Mrs. Adriana Mira, Deputy Minister of Foreign Affairs
17:10
Welcome Remarks and presentation of Opportunities of Investment in El Salvador. Online participation.
H.E. Mr. Agustín Vásquez, Ambassador of El Salvador to the Swiss confederation
17:20
Welcome Remarks and brief Overview of El Salvador-Switzerland Bilateral Economic Relations
Mrs. Monica Zurfluh, Director of International Trade, Cc-Ti
17:30
El Salvador: A Country of Opportunities. Fireside Chat.
H.E. Mr. Agustín Vásquez, Ambassador of El Salvador to the Swiss confederation (online)
Mr. Giacomo Zucco, Honorary Consul of El Salvador in Lugano (in the room)
17:00
Welcome Remarks and brief Overview of El Salvador-Switzerland Bilateral Economic Relations
Mrs. Monica Zurfluh, Director of International Trade, Cc-Ti
17:45
Digital Assets as a gateway to new business and investments opportunities in El Salvador.
Mr. Napoleón Osorio, Founder & COO, Bitdriver.
Mr. Román Martínez, AKA Chimbera, Co-founder, Good Life Real Estate.
Mr. Jorge Rubio, Founder, Cherito Coffee.
18:00
Q&A Session
18:10
Business and Networking Reception
A space to connect, exchange ideas and explore business opportunities.
Moderation: Flor Rodríguez, Minister Counselor, Embassy of El Salvador to Switzerland





